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I’m JJ Reynolds, a digital analytics spedialist with an appetite for systems, measurement, and coffee ☕️.
Currently living in Vancouver WA, exploring the PNW every weekend on my 🚵🏼♂️mountain bike!
I worked in online video production for many years to produce videos seen by millions of people. I realized most of the brands I worked with just wanted pretty videos without looking for a return on investment (ROI).
Frankly, at that time I didn’t know what ROI was either. It is a hard sell & not know the value of a service.
I sold all my video equipment and began working at a boutique Google Ads agency. I soon was managing large budgets for clients ranging from e-commerce to solar installers. I added Google Ads & Facebook Ads to my knowledge base. I learned a lot & still love advertising but wanted something different to lean into.
I dove headfirst into data analytics, aka Google’s Marketing Cloud. I fell in love.
Knowing a customer’s journey made it 100x easier to run paid media of any sort. Facebook Ads, Google PPC, Outbrain, and partner networks all became levers to pull for a business, not guesses.
So we pivoted, I found a team of developers to manage building sites and managing the backend, I just focused on providing actionable data & visualization dashboards to our clients. It Is AMAZING!
This is what we do.
We provide Actionable Dashboards & Easy Wins that allow businesses to make marketing decisions fast, saving both time and money.
Clients we work with get better data, fewer headaches, and a go-to resource for all data needs!
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