1. What products are people “interested” in?
2. What is the store’s engagement? “Click to Product” percentage?
3. What would happen if we made videos and added that to our product description?
4. Is our product page optimization working?
Based on these reports we would suggest monitoring individual product pages as well as any archived pages on the site. Since there is the option to purchase a membership, we’d suggest taking a deeper dive into Life Time Value per acquisition source through the CRM.
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